AssistIQ Privacy Policy

(Last updated: October 2025)

1. Who We Are

AssistIQ is a trading name of PCMG Consulting Services Ltd, a company registered in Scotland (Company No. SC771599).

Our registered office address is:

5 St Murdochs Crescent, Arbroath, Angus, DD11 5DA, United Kingdom.

We provide virtual assistant and AI-powered business support services to clients in the UK and internationally.

You can contact us about this Privacy Policy by email at:

đź“§ hello@assistiq.co.uk


2. Our Commitment to Your Privacy

We take your privacy seriously. This policy explains how we collect, use, and protect your personal data when you interact with our website (assistiq.co.uk) or our services.

We comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.


3. What Information We Collect

We may collect and process the following types of information:

A. Information you provide directly

  • Name, email address, phone number and company name (e.g. when contacting us via a form or booking a discovery call).

  • Any details you provide voluntarily when enquiring about our services.

B. Information collected automatically

  • Technical data such as IP address, browser type, device type, and pages visited.

  • Cookies and analytics data via Google Analytics 4 (GA4) and Meta Pixel, used to measure website traffic and improve performance.

C. Information from third parties

  • We may receive data through integrations like HubSpot or Zapier, used solely for managing client relationships and follow-ups.


4. How We Use Your Information

We use your personal data for:

  • Responding to enquiries and providing requested information.

  • Delivering our virtual assistant and automation services.

  • Sending relevant updates or service communications.

  • Improving website performance and user experience through analytics.

  • Meeting our legal, accounting, and administrative obligations.

We do not sell, rent, or trade your data with third parties for marketing purposes.


5. Legal Basis for Processing

We process your personal data based on one or more of the following lawful bases:

  • Consent – where you have given clear consent (e.g. form submissions).

  • Contract – to deliver the services you’ve requested.

  • Legitimate interests – for marketing to existing clients or business contacts.

  • Legal obligation – to comply with tax or regulatory requirements.


6. How We Store and Protect Your Data

  • Your data is stored securely on servers managed by Hostinger (our web host) and within tools such as Google Workspace and HubSpot.

  • We use SSL encryption, password protection, and secure access controls.

  • We retain personal data only as long as necessary for the purposes set out in this policy or as required by law.


7. Cookies and Tracking

We use cookies to enhance your browsing experience and analyse site traffic.

These include:

  • Essential cookies – required for site functionality.

  • Analytics cookies – via GA4 to understand visitor behaviour.

  • Marketing cookies – via Meta Pixel to measure advertising performance.

For full details, see our Cookie Policy.


8. Your Rights

Under the UK GDPR, you have the right to:

  • Access the personal data we hold about you.

  • Request correction of inaccurate information.

  • Request deletion of your data (“right to be forgotten”).

  • Withdraw consent at any time (for marketing).

  • Lodge a complaint with the Information Commissioner’s Office (ICO) at www.ico.org.uk.

To exercise any of these rights, contact us at hello@assistiq.co.uk.


9. Data Transfers

Some data may be processed or stored outside the UK (e.g. by HubSpot or Google).

Where this occurs, we ensure that adequate safeguards (such as Standard Contractual Clauses) are in place to protect your information.


10. Updates to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal obligations. The latest version will always be available on our website.


11. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact:

đź“§ hello@assistiq.co.uk

📍 PCMG Consulting Services Ltd, 5 St Murdochs Crescent, Arbroath, Angus, DD11 5DA, United Kingdom